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The NEWEST and fastest growing WEBSITE for those who are 50+

Here are some recent statistics:

  • Women purchase 65% of all new cars and 53% of used cars, and they influence 95% of all auto purchases. (Women Motorist)
  • Up to one third of automotive do-it-yourselfers are women (Automotive Aftermarket Industry Association)
  • Women spend over $20 billion on home electronics (Cambridge Soundworks/Hifi.com)

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    A survey by A.C.Nielsen revealed this about the aging consumer:

    It appears that Canadians, like United States and international consumers, have a strong interest in maintaining more youthful attitudes in the older age brackets. While it may not be overwhelmingly popular to market “teenybopper” style clothing to Canadian 30 year olds, it may be highly successful to market “hip” products to seniors. This approach may be even more successful among women, as in North America 60% of women surveyed agreed that the 60’s were the new middle age compared to 58% of men.

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    A recent Nielsen Australian study revealed some entrenched myths about the 45-64 population and, in all probability, beyond:

    A New York Times' e-commerce article, Older Consumers Flex Their Muscle (and Money) Online, quoted another Nielsen analyst: This group has been kind of overlooked until now, said Heather Dougherty, an analyst with Nielsen/NetRatings, an online consultancy. "But the older boomers are far from newbies at this point. We're not talking about people who are 100 years old and haven't seen a computer."

    Ms. Dougherty said a recent Nielsen survey found that 27.4 million people age 55 and older bought something online in the last six months, compared with about 26 million a year ago. By contrast, the number of adults who bought something online in the last year actually dropped, to 107.4 million from 112 million.

    Ms. Dougherty said that since last June, senior citizens have bought clothing, shoes, flowers and gifts at a faster rate than the population in general.

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    “The 45 to 64 year old population has long been a misunderstood and poorly portrayed demographic,” noted Andrew Reid, Managing Director, Nielsen//NetRatings. “The reality is that this market is adventurous and is looking for new challenges and ways to improve their lives. They’ve built a set of values over the course of their life experiences and feel liberated to express these values through their purchasing behaviour and lifestyle decisions.”

     

    Boomers are actually driving the continued increase in online trial, with up to 13 percent logging on for the first time in the past 12 months.

    More than two in every three Boomers are now online and they are just as likely to have broadband access at home as any other age group, and almost as likely to access the Internet regularly. Home PC ownership is higher among Boomers compared to those aged under 45, while laptop ownership is on the increase.

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    Canadian City Population Stats

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But Wait! It doesn’t stop there! As soon as you have placed your ad you can MAKE AD CHANGES - FREE as often as you want during the year! The 45 to 64 year old population has long been a misunderstood and poorly portrayed demographic,” noted Andrew Reid, Managing Director, Nielsen/
/NetRatings. “The reality is that this market is adventurous and is looking for new challenges and ways to improve their lives. They’ve built a set of values over the course of their life experiences and feel liberated to express these values through their purchasing behaviour and lifestyle decisions.”

The NEWEST and fastest growing Resource Directory for those who are 50+ Boomers have higher average personal and household incomes and are spending more on almost everything, from phones and mobiles to groceries, financial services, travel and tourism and even technology and the Internet. Boomers are interested in new technologies. When it comes to technology and the Internet,

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Target market to boomers, target market to seniors, senior’s market, boomers market, boomer markets, target market to aging, products for seniors, target marketing to boomers, Seniors, BC, AB, SK, MN, ON, NS, QC, NB, NF, British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Nova Scotia, New Brunswick, Quebec, senior’s, Canadian, Canada, boomers, aging, pensions. We are the fastest growing website for Boomers and Seniors. Reach your target market: boomer markets, boomers market, products for seniors, target marketing to boomers, target marketing to seniors, Alabama AL Ala. target marketing to baby boomers, Alaska AK boomer markets, Arizona AZ Ariz. Are your wishing to target market to boomers, Arkansas AR Ark. target market to seniors, California CA Calif. target marketing to baby boomers, Colorado CO Colo. Advertise to boomers, Connecticut CT Conn. Delaware DE Del. District of Columbia DC D.C. Reach senior’s market, Florida FL Fla. Georgia GA Ga. Target marketing to baby boomers, Hawaii HI. Products for seniors Idaho ID. Illinois IL Ill. Target marketing to boomers, Indiana IN Ind. Target marketing to seniors, Iowa IA. Target market to aging, Kansas KS Kans. Target market to seniors, Kentucky KY Ky. Louisiana LA Reach the boomers market, Maine ME Me. Maryland MD Md. Advertise to the senior’s market, Massachusetts MA Mass. Michigan MI Mich. Target marketing to seniors Minnesota MN Minn. Mississippi MS Miss. Target market to aging, Target marketing to baby boomers, Missouri MO Mo. Montana MT Mont. Boomer markets Nebraska NE Nebr. Market to plus 50 Nevada NV Nev. Sell to 50 plus New Hampshire NH N.H. Marketing to seniors New Jersey NJ N.J. Boomers market New Mexico NM N.Mex. Find boomer markets New York NY N.Y. Market to seniors North Carolina NC N.C. Market to boomers North Dakota ND Plus 50 websites Ohio OH Oklahoma OK Okla. Banner ads for seniors Oregon OR Ore. Boomer marketing in Pennsylvania PA Penn. Sell to plus 50 Rhode Island RI R.I. Plus 50 markets South Carolina SC S.C. Marketing to boomers South Dakota SD Market to boomers Tennessee TN Tenn. Plus50 markets Texas TX Tex. Over 50 marketing Utah UT Market to seniors Vermont VT Vt. Market to mature adults Virginia VA Va. Sell to mature adults Washington WA Wash. Sell to mature adults West Virginia WV W.Va. Marketing to seniors Wisconsin WI Wis. Market plus 50 Wyoming WY Wyo. Seniors, BC, AB, SK, MN, ON, NS, QC, NB, NF, British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Nova Scotia, New Brunswick, Quebec, senior’s, Canadian, Canada, boomers, aging, pensions. Target market to boomers, target market to seniors, senior’s market, boomers market, boomer markets, target market to aging, products for seniors, target marketing to boomers, target marketing to baby boomers, target marketing to seniors.